Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

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TextPublication details: Boston : McGraw-Hill Irwin, c2009.Edition: 3rd edDescription: xli, 493 p. : ill. (chiefly col.), col. maps ; 28 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Library Neapolis University Pafos		NUP Main Collection		HF5415 .K452 2009 (Browse shelf(Opens below))				1	Available			3000445

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Includes bibliographical references (p. 447-467) and indexes.

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