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Marketing communications : theory and applications / John R. Rossiter and Steven Bellman.

By: Contributor(s): Material type: TextPublication details: Frenchs Forest, NSW : Pearson-Prentice Hall, 2005.Description: xviii, 500 p. : ill. ; 26 cmISBN:
  • 9781741032697
Subject(s): LOC classification:
  • HF5415.123 .R66 2005
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Textbooks Library Neapolis University Pafos NUP Main Collection: Textbooks HF5415.123 .R66 2005 (Browse shelf(Opens below)) 1 Not For Loan 3004898
Total holds: 0

Includes bibliographical references and index.

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