Digital marketing strategy : | an integrated approach to online marketing / | Simon Kingsnorth.
Kingsnorth, Simon,
Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth. - 3rd ed. - London : Kogan Page, 2022 - xii, 399 pages : illustrations ; 23 cm
Includes bibliographical references and index.
9781398605978 (pbk)
2016007169
Electronic commerce--Management.
Internet marketing
Strategic planning--Textbooks
HF5548.32 / .K566 2022
Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth. - 3rd ed. - London : Kogan Page, 2022 - xii, 399 pages : illustrations ; 23 cm
Includes bibliographical references and index.
9781398605978 (pbk)
2016007169
Electronic commerce--Management.
Internet marketing
Strategic planning--Textbooks
HF5548.32 / .K566 2022