Corporate communication : a guide to theory and practice / Joep Cornelissen.

By:

Cornelissen, Joep

Material type:

TextPublisher: Thousand Oaks : SAGE, 2020Edition: 6th edDescription: xxiv, 304 p. : ill.; 25 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781526491978

Subject(s):

LOC classification:

HD30.3 .C67 2020

Summary: "The latest edition of Corporate Communication has been fully revised by the author to reflect new trends and developments in social media and to capture emergent topics like CEO activism and corporate character. It remains essential reading for students studying Corporate Comms as well as Organizational , Strategic , PR and Marketing Communications"-- Provided by publisher.

Average rating: 0.0 (0 votes)

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Textbooks	Library Neapolis University Pafos		NUP Main Collection: Textbooks		HD30.3 .C67 2020 (Browse shelf(Opens below))					Not For Loan			3011601

Total holds: 0

Includes bibliographical references and index.

"The latest edition of Corporate Communication has been fully revised by the author to reflect new trends and developments in social media and to capture emergent topics like CEO activism and corporate character. It remains essential reading for students studying Corporate Comms as well as Organizational , Strategic , PR and Marketing Communications"-- Provided by publisher.

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