000 00765cam a2200241 i 4500
001 b10590791
003 CY-PaNEU
005 20231114163949.0
008 160812s2017 enk b 001 0 eng
020 _a9780749478438
040 _aDLC
_beng
_cDLC
_erda
_dDLC
_dCY-PaNEU
050 0 0 _aHF5415.1265
_b.R93 2017
100 1 _aRyan, Damian
_99277
245 1 0 _aUnderstanding digital marketing :
_bmarketing strategies for engaging the digital generation /
_cDamian Ryan.
250 _a4th ed.
260 _aLondon :
_bKogan Page,
_c2017.
300 _axxxv, 424 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aInternet marketing
_96501
650 0 _aSocial media.
650 0 _aStrategic planning
_9373
942 _cBK
999 _c2809
_d2809