| 000 | 00779cam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | CY-PaNEU1000757x | ||
| 003 | CY-PaNEU | ||
| 005 | 20200628125615.0 | ||
| 008 | 011031s2001 enka 001 0 eng | ||
| 020 | _a9780750682718 | ||
| 040 |
_aUKM _cUKM _dOCLCQ _dDLC _dCY-PaNEU |
||
| 050 | 1 | 0 |
_aHF5415.135 _b.D78 2008 |
| 100 | 1 | _aDrummond, Graeme. | |
| 245 | 1 | 0 |
_aStrategic marketing : _bplanning and control / _cGraeme Drummond, John Ensor, Ruth, Ashfod |
| 250 | _a3rd ed. | ||
| 260 |
_aAmsterdam : _bElsevier/Butterworth-Heinemann, _c2008. |
||
| 300 |
_axv, 332 p. : _bill. ; _c25 cm. |
||
| 650 | 0 |
_aMarketing _xDecision making |
|
| 650 | 0 |
_aMarketing _xManagement _9264 |
|
| 650 | 0 |
_aMarketing _xPlanning |
|
| 700 | 1 | _aAshford, Ruth | |
| 700 | 1 | _aEnsor, John. | |
| 942 | _cBK | ||
| 999 |
_c2598 _d2598 |
||