| 000 | 00838cam a2200253 i 4500 | ||
|---|---|---|---|
| 001 | b1056858x | ||
| 003 | CY-PaNEU | ||
| 005 | 20200628125604.0 | ||
| 008 | 150907s2014 maua b 001 0 eng | ||
| 020 | _a9781292020037 | ||
| 040 |
_aDLC _beng _erda _cDLC _dYDX _dBTCTA _dOCLCO _dYDXCP _dBWX _dCY-PaNEU |
||
| 050 | 0 | 0 |
_aTX911.3.M3 _bK68 2014 |
| 100 | 1 |
_aKotler, Philip. _9707 |
|
| 245 | 1 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John T. Bowen, James C. Makens. |
| 250 | _aSixth edition. | ||
| 260 |
_aBoston : _bPearson, _c[2014] |
||
| 300 |
_axxi, 682 pages : _bill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aHospitality industry _xMarketing _93042 |
|
| 650 | 0 |
_aTourism _xMarketing _91471 |
|
| 700 | 1 |
_aBowen, John T. _93041 |
|
| 700 | 1 |
_aMakens, James C. _93040 |
|
| 942 | _cBK | ||
| 999 |
_c1786 _d1786 |
||