| 000 | 00846cam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 10000550 | ||
| 003 | CY-PaNEU | ||
| 005 | 20200628125604.0 | ||
| 008 | 101012s2009 mauab b 001 0 eng | ||
| 020 |
_a0073381063 _qalk. paper |
||
| 020 |
_a9780073381060 _qalk. paper |
||
| 040 |
_aDLC _cDLC _dBTCTA _dC#P _dBWX _dDLC _dCY-PaNEU |
||
| 050 | 1 | 0 |
_aHF5415 _b.K452 2009 |
| 100 | 1 |
_aKerin, Roger A. _9656 |
|
| 245 | 1 | 0 |
_aMarketing : _bthe core / _cRoger A. Kerin, Steven W. Hartley, William Rudelius. |
| 250 | _a3rd ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009. |
||
| 300 |
_axli, 493 p. : _bill. (chiefly col.), col. maps ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references (p. 447-467) and indexes. | ||
| 650 | 0 |
_aMarketing. _9263 |
|
| 700 | 1 |
_aHartley, Steven William. _9888 |
|
| 700 | 1 |
_aRudelius, William. _9652 |
|
| 942 | _cBK | ||
| 999 |
_c1783 _d1783 |
||