TY  - BOOK
AU  - Ryan,Damian
TI  - Understanding digital marketing: marketing strategies for engaging the digital generation 
SN  - 9781789666014
AV  - HF5415.1265 .R93 2021
PY  - 2021///
CY  - London
PB  - Kogan Page
KW  - Internet marketing
KW  - Social media
KW  - Strategic planning
N1  - Includes bibliographical references and index
ER  -