Gershon, Richard A. <br/><br/>
Digital media and innovation :  management and design strategies in communication / 
Richard A. Gershon. 
 - Los Angeles :  SAGE,  2017. 
 - xvi, 261 p. :  ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>9781452241418 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Management<br/>Organizational effectiveness
<br/><br/><label>LC Class. No.: </label>P96.M34  / G47 2017