Dodson, Ian The art of digital marketing : the Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns / Ian Dodson - New Jersey: Wiley, 2016 - vi, 385 p. ; 24 cm. ISBN: 9781119265702 Subjects--Topical Terms: Industrial managementInternet marketing LC Class. No.: HF5415.1265 / .D63 2016