Pike, Steven <br/><br/>
Destination marketing :  essentials / 
Steven Pike 
 - 3rd ed. 
 - London:  Routledge,  2021 
 - 324 p.:  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780367469542 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Place marketing.<br/>Tourism--Marketing
<br/><br/><label>LC Class. No.: </label>G155.A1  / P55 2021