TY  - BOOK
AU  - Kaushik,Avinash
TI  - Web analytics 2.0: the art of online accountability & science of customer centricity 
SN  - 9780470529393
AV  - ZA4235 .K382 2010
PY  - 2010///
CY  - Indianapolis, IN
PB  - Wiley
KW  - Web usage mining
KW  - Internet users
KW  - Statistics
KW  - Data processing
KW  - Internet marketing
KW  - Web site development
N1  - Includes index
ER  -