TY  - BOOK
AU  - Kavoura,Androniki
AU  - Sakas,Damianos P.
AU  - Tomaras,Petros
TI  - Strategic innovative marketing: 4th IC-SIM, Mykonos, Greece 2015
SN  - 9783319338637
AV  - HF5415 .S77 2016
PY  - 2016///
CY  - New York, NY
PB  - Springer Berlin Heidelberg
KW  - Strategic management
N1  - Includes bibliographic references
ER  -