Godin, Seth. <br/><br/>
Purple cow :  transform your business by being remarkable / 
Seth Godin. 
 - New York :  Portfolio,  2009. 
 - x, 210 p. ;  18 cm. 
<br/><br/>Includes index. 
<br/><br/><label>ISBN: </label>9781591843177 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Case studies<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .G578 2009