Hill, Elizabeth,  1960- <br/><br/>
Foundation marketing / 
Liz Hill & Terry O'Sullivan. 
 - 3rd ed. 
 - Harlow :  Pearson Education,  2004. 
 - xiii, 465 p :  ill. ;  25 cm. 
 - Modular texts in business and economics. .
 - Modular texts in business and economics. .
<br/><br/> Previous ed.: published as Marketing. Harlow : Longman, 1999. 
<br/><br/><label>ISBN: </label>0273655329 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .H5155 2004