Consumer behavior and marketing strategy / | J. Paul Peter, Jerry C. Olson. (Record no. 576)

MARC details
000 -LEADER
fixed length control field 01017cam a2200301 a 4500
001 - CONTROL NUMBER
control field CY-PaNEU10007465
003 - CONTROL NUMBER IDENTIFIER
Πεδίο ελέγχου CY-PaNEU
005 - DATE AND TIME OF LATEST TRANSACTION
Πεδίο ελέγχου 20200910145042.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field a|||||r|||||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101013s2008 mauab b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 007125935X
Επεξηγηματικές πληροφορίες pbk.
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0073529850
Επεξηγηματικές πληροφορίες alk. paper
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780071259354
Επεξηγηματικές πληροφορίες pbk.
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780073529851
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency BAKER
-- C#P
-- BTCTA
-- YDXCP
-- UKM
-- CLU
-- CY-PaNEU
Language of cataloging Greek, Modern (1453-)
Κανόνες περιγραφικής καταλογογράφησης AACR2
050 10 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.3
Item number .P468 2008
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Peter, J.Paul.
9 (RLIN) 2595
245 10 - ΤΙΤΛΟΣ & ΔΗΛΩΣΗ ΥΠΕΥΘΥΝΟΤΗΤΑΣ
Τίτλος Consumer behavior and marketing strategy /
Statement of responsibility, etc. J. Paul Peter, Jerry C. Olson.
246 14 - VARYING FORM OF TITLE
Title proper/short title Consumer behavior & marketing strategy
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 555 p. :
Other physical details ill., map ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 499-528) and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior.
9 (RLIN) 8583
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 263
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Olson, Jerry C.
Fuller form of name (Jerry Corrie),
Dates associated with a name 1944-
9 (RLIN) 13005
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Owning library Holding library Date acquired Total Checkouts Total Renewals Call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type Public note
    Library of Congress Classification     NUP Main Collection Library Neapolis University Pafos Library Neapolis University Pafos 10/10/2013 21 1 HF5415.3 .P468 2008 3000678 21/12/2020 03/12/2020 1 28/06/2020 Books damaged
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