E-commerce : | business, technology, society / | Kenneth C. Laudon, Carol Guercio Traver.

Laudon, Kenneth C., 1944-

E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - 18 th ed Global edition. - United Kingdom : Pearson , 2024. - 832 p. : ill, ; 25 cm.

Includes bibliographical references and index.

9781292449722


Electronic commerce
Internet marketing
Electronic commerce--Handbooks, manuals, etc.

HF 5548.32 / .L372
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