Web analytics 2.0 : | the art of online accountability & science of customer centricity / | Avinash Kaushik.
Kaushik, Avinash.
Web analytics 2.0 : the art of online accountability & science of customer centricity / Avinash Kaushik. - Indianapolis, IN : Wiley, 2010. - xxv, 475 p. : ill., maps ; 24 cm. + 1 CD-ROM (4 3/4 in.)
Includes index.
System requirements : PC running Microsoft Windows 98, 2000, NT4 (with SP4 or later), ME, XP, or Vista. Macintosh running Apple OS X or later. CD-ROM drive.
9780470529393
Web usage mining
Internet users--Statistics--Data processing.
Internet marketing
Web site development.
ZA4235 / .K382 2010
Web analytics 2.0 : the art of online accountability & science of customer centricity / Avinash Kaushik. - Indianapolis, IN : Wiley, 2010. - xxv, 475 p. : ill., maps ; 24 cm. + 1 CD-ROM (4 3/4 in.)
Includes index.
System requirements : PC running Microsoft Windows 98, 2000, NT4 (with SP4 or later), ME, XP, or Vista. Macintosh running Apple OS X or later. CD-ROM drive.
9780470529393
Web usage mining
Internet users--Statistics--Data processing.
Internet marketing
Web site development.
ZA4235 / .K382 2010