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Social media marketing : | emerging concepts and applications / | edited by Githa Heggde, Shainesh G.

Social media marketing : emerging concepts and applications / edited by Githa Heggde, Shainesh G. - Singapore : Palgrave Macmillan, 2018. - xxiii, 226 p. : ill. ; 23 cm.

Includes index.

ISBN: 9789811353659

Subjects--Topical Terms:
Social media--Marketing

LC Class. No.: HF5414 / .S63 2018

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