Marketing management / | Philip Kotler ... [et al.].
Marketing management /
Philip Kotler ... [et al.].
- 1st European ed.
- New York : Prentice Hall Financial Times, c2009.
- xxxviii, 889 p. : ill; 28 cm.
Inspired by the American ed. of same title.
Includes bibliographical references and index.
9780273718567
Marketing--Management
Marketing--Management--Europe
HF5415.13 / .M35224 2009
Inspired by the American ed. of same title.
Includes bibliographical references and index.
9780273718567
Marketing--Management
Marketing--Management--Europe
HF5415.13 / .M35224 2009