Marketing in travel and tourism / | Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod.
Middleton, Victor T.C.
Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod. - 4th ed. - Amsterdam : Butterworth-Heinemann, 2009. - xxv, 502 p. : col. ill. ; 27 cm.
Includes bibliographical references (p. 487-491) and index.
9780750686938
Tourism--Marketing
G155.A1 / M475 2009
Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod. - 4th ed. - Amsterdam : Butterworth-Heinemann, 2009. - xxv, 502 p. : col. ill. ; 27 cm.
Includes bibliographical references (p. 487-491) and index.
9780750686938
Tourism--Marketing
G155.A1 / M475 2009